About

Shauna Twamley founded BOLDNSUBTLE in Dublin with a straightforward aim: to create a modern womenswear brand built on refined wardrobe essentials.

A female-founded independent label, BOLDNSUBTLE focuses on fit, fabric and longevity. Every piece is designed and developed in Dublin, produced in small quantities and created to work day to day.

The brand has been featured in British Vogue, Image Magazine and The Gloss, and continues to build its presence through small-batch releases and select in-person showcases, including a curated pop-up at the K Club Resort.

With a background in retail, merchandising and finance, Shauna brings a practical point of view to modern tailoring and everyday dressing. The brand began from her search for elevated staples that feel versatile, confident and easy to wear.

Looking ahead, BOLDNSUBTLE will continue to grow with the same focus: thoughtful design, intentional production and a community that values quality and modern simplicity.

The name? A playful contradiction. Pieces that speak quietly, but say everything.